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Echo From The Hills
Automotive
PROJECT STORY

CLIENT
Shelby South Africa
YEAR
2026
DURATION
6 Days
CATEGORY
Automotive
BRIEF
Capture a trio of Shelbys in a high-octane cross-country sprint, ending in an intense Simola Hill Climb duel.
APPROACH
We used a combination of visuals of mountain landscapes and the cars in action-packed environments to draw the viewer in.
SOLUTION
We developed a fully integrated campaign built around the idea of “Calm in the Storm” Our solution combined cinematic storytelling and was designed to show how the cars perform no matter the road.
OUTCOME
Growth with our audiences and broaden the horizon on what the Shelby Mustang is capable of.
20k VIEWS
+36% GROWTH





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